Tuesday, 31 July 2007

Release now or build anticipation?


OK I think this is it, the cover art for forthcoming album Formant Potaton. I had it slated for October release, giving time to send out promo CDs to magazines for them to review. However, Rock The Trojan Fader / Trojan Fader Style only garnered one review, in The Wire ("It's so much like spending an hour of your life on a treadmill that you should probably carb up for it.") I sent out 15 or 16 promos for Bounds Green, I think the fact that it is getting a vinyl release will help its prospects of being reviewed, but who can say?
Formant Potaton consists of 12 songs, 10 of them with computer vocals. The songs are really catchy and I think it's one of the best things I've done. I can either set a release date a couple of months away and send out promos in the vague hope of generating some publicity and anticipation, or given that there are very few manufacturing / distribution issues with MP3s, I could just put it online straight away and start earning from it now! What do you think? Is it too soon after the last album? What does it mean for release schedules in the internet age? If you have an opinion, give me a shout, mail or comment.

6 comments:

Peter said...

I dunno but that art is outrageous(ly cool).

Dan Erat said...

As someone who wants to hear it, I'd like it to be released sooner rather than later. :-P

I am clueless as to how much of a role anticipation plays in an album's financial success. I usually don't notice that artists whom I like have released new albums until months or years after the fact.

dan said...

Get it out and still send out cd's for review. Sounds great, can't wait to hear it.

lofixxx said...

don’t hesitate. give it out now!
cheers

Anonymous said...

I love the cover!

Fah said...

I'd say, get it out soon, but maybe not too soon. Like, let the previous release air out abit before releasing a new one. Releasing alot in a short period of time might confuse alot of people, and sometimes people will just completely overlook the release and they will never get to hear it. It never happened to me though, but i've seen it happen.